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The Malleable Self: The Role o...
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Dimensions of brand personality
Aaker, Jennifer
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2009
Persistent link: https://www.econbiz.de/10003784566
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Recalling mixed emotions
Aaker, Jennifer
(
contributor
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Drolet, Aimee L.
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contributor
)
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2008
Persistent link: https://www.econbiz.de/10003719296
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3
Time will tell : the distant appeal of promotion and imminent appeal of prevention
Mogilner, Cassie
(
contributor
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Aaker, Jennifer
(
contributor
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2008
Persistent link: https://www.econbiz.de/10003732758
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4
The happiness of giving : the time-ask effect
Liu, Wendy
(
contributor
);
Aaker, Jennifer
(
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)
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2008
Persistent link: https://www.econbiz.de/10003783482
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5
Consumption symbols as carriers of culture : a study of Japanese and Spanish brand personality constructs
Aaker, Jennifer
;
Benet-Martínez, Verónica
;
Garolera, Jordi
-
2009
Persistent link: https://www.econbiz.de/10003785277
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6
The time vs. money effect : shifting product attitudes and decisions through personal connection
Mogilner, Cassie
(
contributor
);
Aaker, Jennifer
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003789007
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7
The time vs. money effect : shifting product attitudes and decisions through personal connection
Mogilner, Cassie
;
Aaker, Jennifer
-
2009
Persistent link: https://www.econbiz.de/10003847353
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8
The meaning(s) of happiness
Kamvar, Sep
;
Mogilner, Cassie
;
Aaker, Jennifer
-
2009
Persistent link: https://www.econbiz.de/10003847495
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9
Why do people give? : the role of identity in giving
Aaker, Jennifer
;
Akutsu, Satoshi
-
2009
Persistent link: https://www.econbiz.de/10003847498
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10
"The time vs. money effect" : shifting product attitudes and decisions through personal connection
Mogilner, Cassie
;
Aaker, Jennifer
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
2
,
pp. 277-291
Persistent link: https://www.econbiz.de/10003880194
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