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Happiness management and social marketing : a wave of sustainability and creativity
Ravina Ripoll, Rafael (ed.);  … - 2021
Persistent link: https://www.econbiz.de/10012499604
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Happy and ethical consumption in a globalized world
Nunez-Barriopedro, Estela; Martinez-Infante Salazar, … - In: Happiness management : a lighthouse for social …, (pp. 55-70). 2019
Persistent link: https://www.econbiz.de/10012220583
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Organizational communication and social marketing strategies targeting Spanish consumers of fashion : sustainability as a form of happiness management
Jiménez-Marín, Gloria; Galiano-Coronil, Araceli; … - In: Corporate governance : international journal of … 22 (2022) 3, pp. 506-520
Persistent link: https://www.econbiz.de/10013369192
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Social media impact of tourism managers : a decision tree approach in happiness, social marketing and sustainability
Galiano-Coronil, Araceli; Blanco-Moreno, Sofía; … - In: The journal of management development 42 (2023) 6, pp. 436-457
Persistent link: https://www.econbiz.de/10014332131
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Exploring X as a social marketing and happiness management instrument for biodiversity
Galiano-Coronil, Araceli; Ravina Ripoll, Rafael; … - In: International journal of management and decision making … 23 (2024) 4, pp. 505-528
Persistent link: https://www.econbiz.de/10015067138