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Purpose – The purpose of this paper is to assess relevance of the three dimensions (process strategy, market strategy, and information strategy) of the Bowersox and Daugherty typology to logistics strategy and organizational competitive outcomes. Design/methodology/approach – Empirical data...
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Purpose – This manuscript aims to empirically examine logistics strategy in Guatemalan firms and compare the findings to recent research into logistics strategy research of USA firms. Design/methodology/approach – Data on logistics strategies and logistics outcomes were gathered from...
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