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, this survey illustrates the relations among opportunism, affective and calculative commitment and trust. A special survey … commitment and trust are statistically significant for opportunism. Based on the fact that there are few publication literature … through personal interviews. The results finally indicated that the three constructs named affective commitment; calculative …
Persistent link: https://www.econbiz.de/10011725352
, usually. The relationship marketing indicators are: Trust, Commitment, Customer Satisfaction, Intention to renew the … were determined by several factors. The loyalty factors are: Differentiation, Personalization, Satisfaction, Loyalty …
Persistent link: https://www.econbiz.de/10012888387
, this survey illustrates the relations among opportunism, affective and calculative commitment and trust. A special survey … commitment and trust are statistically significant for opportunism. Based on the fact that there are few publication literature … through personal interviews. The results finally indicated that the three constructs named affective commitment; calculative …
Persistent link: https://www.econbiz.de/10011661773
important effects on the acceptance and adoption of the system were trust, perceived ease of use, and perceived usefulness …
Persistent link: https://www.econbiz.de/10013466217
important effects on the acceptance and adoption of the system were trust, perceived ease of use, and perceived usefulness …
Persistent link: https://www.econbiz.de/10012104405
conducted a study among eighty-eight business interns to understand the level of satisfaction that marketing students experience …' satisfaction with internships. Several hypotheses were proposed linking relevant factors and satisfaction with internships …. Students' satisfaction with their internships was found to be related to nature of the internship experience and the benefits …
Persistent link: https://www.econbiz.de/10013123369
This paper proposes a model to determine the direct and moderating effects of COVID-19 on the overall satisfaction of …' satisfaction with the visit. It highlights the negative relationship between cultural tourists' socioeconomic profile and … satisfaction. This research provides knowledge on the impact of COVID-19 on the behavior of cultural tourists, with practical …
Persistent link: https://www.econbiz.de/10014518817
)), transactional (opportunism), and relational (trust and satisfaction). Design/methodology/approach A broad sample of 1,053 mobile … trust and satisfaction can increase loyalty and motivate purchases via mobile devices. In addition, the results show … evidence of the indirect effect (mediated through trust) of opportunism, and propensity to use ICTs on loyalty. Practical …
Persistent link: https://www.econbiz.de/10014677280
-customer relationship framework, we argue that trust and relational commitment – two fundamental aspects of relational marketing – are …
Persistent link: https://www.econbiz.de/10005697736
We examine the effect of direct mail (commonly referred to as junk mail) advertising on individual financial decisions by studying consumer choice of home equity debt contracts. Consistent with the theoretical predictions, we find that financial variables underlying the relative pricing of debt...
Persistent link: https://www.econbiz.de/10010292175