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An innovative approach is proposed for the study of entrepreneurship in Poland based on cooperative efforts of science, business, authorities, institutions, and media. A multi-phase methodology is suggested, with Phase 1 to include a poll of 10,000 entities in 1,000 regions of Poland. Phase 2...
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The paper presents strategies of value proposition on the Internet. Author has distinguished and described strategies of efficiency, free values, complete customer solutions, unique values and value co-creation. These strategies are different from traditional strategies of value proposition,...
Persistent link: https://www.econbiz.de/10009646183
This paper presents a common typology of virtual communities and multi-sided platforms. The analyzed entities comprise 69 of Poland's most prominent websites, representing one of two business models. Based on three dimensions: collaboration among users, reputation-based user competition, and...
Persistent link: https://www.econbiz.de/10014080839
The paper attempts to answer the research question, whether conducting customer analysis improves the firm performance. It presents results of research among Polish insurance agents. According to its findings, conducting customer analysis positively influences the firm performance. Factors that...
Persistent link: https://www.econbiz.de/10014144563
The purpose of this paper is an attempt to nowcast (here: to predict in a short time horizon) new car registrations in Poland based on data of Google search queries and website traffic of car manufacturers. The study covers 47 monthly observations for six automotive makes. The strongest...
Persistent link: https://www.econbiz.de/10013020099
Based on search queries data and a macroeconomic index (PMI) we attempt to predict new car registrations. As the forecasting horizon is short, the modelling is performed in accordance with the idea of nowcasting. The study covers 48 monthly observations for sixteen car producers present on...
Persistent link: https://www.econbiz.de/10013020398