Purpose The purpose of this paper is to explore the interplay of institutional quality and market potential factors on the agglomeration of foreign fast-food franchises in major cities in Central America. Design/methodology/approach The authors approached the research question through a...

"Business in Emerging Latin America provides students with a comprehensive overview of the business environment of this emerging, dynamic region. Driven by expanding domestic markets and exports of natural resource commoditites, Latin America has recently come into focus as an economic force in...