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An empirical analysis of the effect of a retailers loyalty programme on their customers' loyalty

Chhabra, Sakhhi - In: Global business review 18 (2017) 2, pp. 445-464

Persistent link: https://www.econbiz.de/10011741251

Conceptual review of technology enabled marketing

Chhabra, Sakhhi - In: Handbook of research on digital transformation …, (pp. 453-468). 2022

Persistent link: https://www.econbiz.de/10014438143

Why does privacy paradox exist? : a qualitative inquiry to understand the reasons for privacy paradox among smartphone users

Chhabra, Sakhhi - In: Journal of electronic commerce in organizations : JECO 20 (2022) 1, pp. 1-20

Persistent link: https://www.econbiz.de/10014306940

Determinants of Business-to-Business (B2B) Website Use by a Buyer-Supplier Dyad: Case of an Automotive Component Manufacturing Co.

Nandy, Merlin - In: Journal of Cases on Information Technology (JCIT) 20 (2018) 2, pp. 1-15

This article is based on one of the manufacturers of automotive components in India referred to as Avanti Enterprises (AvE). It describes the implementation of a Business-to-Business (B2B) website by AvE for its suppliers and highlights the factors that led to use of this website, by one...

Persistent link: https://www.econbiz.de/10012048910

Interorganizational processes in buyer-supplier dyads : an information intensity perspective

Nandy, Merlin; Seetharaman, Priya - In: Journal of organizational computing and electronic commerce 29 (2019) 2, pp. 96-114

Persistent link: https://www.econbiz.de/10012203513

Covid-19 crisis, pandemic resilience and linkages to land : an exposition

Choudhury, Pranab R.; Ghosh, Ranjan Kumar; Sindhi, Sumita - 2020

For a COVID-19 like pandemic, the Achilles heel is an unsuspecting villain – rapid and global land use changes. The way governments, businesses and communities see, relate to and use land, not only influences the outbreak but also determines their impact on humanity and development. Drawing...

Persistent link: https://www.econbiz.de/10012704882

Does the concept of "creating shared value" make sense for multinational firms?

Nandi, Santosh; Nandi, Madhavi Latha; Sindhi, Sumita - In: Society and business review 17 (2022) 4, pp. 664-690

Persistent link: https://www.econbiz.de/10013454487

Factors determining intention to vaccinate against Covid-19 : a developing nation perspective

Garg, Ruchi; Chhikara, Ritu; Chhabra, Sakhhi; Bhardwaj, Alok - In: Health marketing quarterly 38 (2021) 2/3, pp. 116-129

Persistent link: https://www.econbiz.de/10012695252

Communicating bad news of COVID-19 : an empirical study of patients' preferences in India

Chhabra, Sakhhi; Girija, Smitha - In: Health marketing quarterly 38 (2021) 2/3, pp. 205-221

Persistent link: https://www.econbiz.de/10012695256

Understanding privacy paradox : an experimental approach to study privacy concerns and actual disclosure among app users

Chhabra, Sakhhi; Mukherjee, Jaydeep; Agarwal, … - In: Journal of organizational computing and electronic commerce 33 (2023) 3/4, pp. 97-116

Persistent link: https://www.econbiz.de/10014554232