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Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
Klenk, Volker (contributor); Hanke, Daniel J. (contributor) - 2009
Persistent link: https://www.econbiz.de/10003831300
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
Bruhn, Manfred (ed.) - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003512507
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Handbuch Erlebnis-Kommunikation : Grundlagen und Best Practice für erfolgreiche Veranstaltungen
Wünsch, Ulrich; Bernhardt, Jörg; Beyer, Sven Sören; … - 2016 - 2., völlig neu bearbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011438001
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Stand und Perspektiven der Eventforschung
Zanger, Cornelia (ed.); Behrendt, Frank (contributor) - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008654464
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Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
Eisermann, Uwe (contributor) - 2014
Persistent link: https://www.econbiz.de/10010462277
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Business networking : shaping enterprise relationships on the Internet
Österle, Hubert - 2000
Persistent link: https://www.econbiz.de/10014007248
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Business events
Davidson, Rob - 2019 - Second edition
Persistent link: https://www.econbiz.de/10011953823
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Empowered involvement and word of mouth : an agenda for academic inquiry
Oetting, Martin; Jacob, Frank - 2007
Persistent link: https://www.econbiz.de/10013433060
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Commercial communication in the digital age : information or disinformation?
Siegert, Gabriele (ed.); Rimscha, M. Bjørn von (ed.);  … - 2017
Editor's preface / Gabriele Siegert, M. Bjørn von Rimscha, and Stephanie Grubenmann -- Information and disinformation about advertising / Kati Förster and Ulli Weish -- Information and disinformation through advertising / Roland Mangold -- Information about users / Andrew McStay -- Inclusion...
Persistent link: https://www.econbiz.de/10011435593
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Corporate communication : transformation of strategy and practice
Goodman, Michael B.; Hirsch, Peter B. - 2020
"Corporate Communication: Transformation of Strategy and Practice takes advantage of the responses of Chief … Communication Officers to the CCI Corporate Communication Practices and Trends Studies from 1999 to 2019 to explore the impact of … these developmental phases: The Internet and Corporate Websites; Social Media in and out of Corporate Communication …
Persistent link: https://www.econbiz.de/10012106492