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Embedded (lead) users as catalysts to product diffusion

Schweisfurth, Tim; Herstatt, Cornelius - In: Creativity and innovation management 24 (2015) 1, pp. 151-168

Persistent link: https://www.econbiz.de/10011298010

Co-creation in the video game industry through membership in virtual communities

Laksana, Aldi Putra; Balqiah, Tengku Ezni; Astuti, … - In: Emerging issues in economics of development, business …, (pp. 193-209). 2020

Persistent link: https://www.econbiz.de/10012419470

Co-creation, innovation and new service development : the case of the videogames industry

Czarnota, Jedrzej - 2018 - First edition.

Persistent link: https://www.econbiz.de/10013181141

Co-creation, innovation and new service development : the case of videogames industry

2018

Persistent link: https://www.econbiz.de/10011793627

Changing the stakes : a content analysis of Internet gambling advertising in TV poker programs between 2006 and 2010

Kim, Yoojung; Lee, Wei-Na; Jung, Jong-hyuok - In: Journal of business research : JBR 66 (2013) 9, pp. 1644-1650

Persistent link: https://www.econbiz.de/10009757002

The value of crowdsourcing : can users really compete with professionals in generating new product ideas?

Poetz, Marion K.; Schreier, Martin - In: The journal of product innovation management : an … 29 (2012) 2, pp. 245-256

Persistent link: https://www.econbiz.de/10009504621

Co-Creation — Child, Sibling or Adopted Cousin of Open Innovation?

Tekic, Anja; Willoughby, Kelvin - 2021

As the concept of co-creation has evolved in the innovation management literature its meaning has become ambiguous and the boundaries between it and the concept of open innovation have become opaque. The purpose of this paper is to more clearly define the concept of co-creation and to articulate...

Persistent link: https://www.econbiz.de/10013323641

Does parental co-creation impacts perceived value? : a mixed-method study in Indian elementary educational innovations

Dasgupta, Meeta; Prashar, Anupama - In: Vision : the journal of business perspective 24 (2020) 1, pp. 90-100

Persistent link: https://www.econbiz.de/10012174975

Co-creation : child, sibling or adopted cousin of open innovation?

Tekic, Anja; Willoughby, Kelvin W. - In: Innovation: organization & management : IOM 21 (2019) 2, pp. 274-297

Persistent link: https://www.econbiz.de/10012258008

Co-creating advertising literacy awareness campaigns for minors

Daems, Kristien; Moons, Ingrid; Pelsmacker, Patrick de - In: Young consumers : insight and ideas for responsible … 18 (2017) 1, pp. 54-69

Persistent link: https://www.econbiz.de/10011716507

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