Showing 1 - 10 of 7,606
valuable to those providing services to “new practitioners” in any field. Originality/value – This is one of a very few papers …
Persistent link: https://www.econbiz.de/10014853471
Purpose – The purpose of this paper is to investigate the role of the National Library of Singapore in the life of Singaporeans. Design/methodology/approach – The paper uses historical research. McMillan and Chavis’ theory of sense of community is adopted as the analytical framework to...
Persistent link: https://www.econbiz.de/10014855517
Persistent link: https://www.econbiz.de/10014853066
Purpose – This paper seeks to report an investigation into the ways in which end‐users perceive a thesaurus‐enhanced search interface, in particular thesaurus and search interface usability. Design/methodology/approach – Thirty academic users, split between staff and postgraduate...
Persistent link: https://www.econbiz.de/10014853151
visualisation techniques. Originality/value – Arts marketing research in general is making progress in terms of its theoretical and …
Persistent link: https://www.econbiz.de/10014946178
Purpose – This paper seeks to propose a methodological tool for arts marketing, arguing that traditional approaches are …
Persistent link: https://www.econbiz.de/10014946226
Purpose – The purpose of this paper is to investigate the relationship of the visual element in a print advertisement to service quality expectations and to the source credibility score when a model or spokesperson is used in a service ad. Design/methodology/approach – Data were collected...
Persistent link: https://www.econbiz.de/10014905125
Purpose – The purpose of this paper is to explain the use of online communities for information seeking in the … results identify community users as an interesting clientele, which should be considered in financial services providers … site development to prevent churn. Providers of communities should be concerned about system usability, but also especially …
Persistent link: https://www.econbiz.de/10014759969
Purpose – The purpose of this paper is to examine the art historical antecedents of providing subject access to images. After reviewing the assumptions and limitations inherent in the most prevalent descriptive method, the paper seeks to introduce a new model that allows for more comprehensive...
Persistent link: https://www.econbiz.de/10014853414
Persistent link: https://www.econbiz.de/10014456584