informal open-air market and supermarket- in consumers trust. Our study is based on the empirical case of Hanoi consumers … (Vietnam) and vegetables safety. Food safety issues and trust building process in the Vietnamese food chain have changed … dramatically during the last years. Quality sign on vegetables can improve consumers trust. But this effect is limited: with or …

les transformations de la forme juridique utilisée pour gérer l’épargne financière des salariés, le trust. Outil … traditionnel du droit anglo-américain pour déposséder un bénéficiaire placé sous curatelle, le trust reproduit cette asymétrie …’investisseur averti, mais bridée dans ces choix, selon l’héritage du trust. De manière duale, il en résulte simultanément pour les …

, with an affective dimension and a calculative one. Commitment is shown to be linked to trust. Relationship marketing has … not paid a lot of attention to psychological variables and their impact on trust and commitment in a relational context … relationship proneness and psychological reactance. This typology highlights contrasted behaviors regarding trust and commitment …

cooperation. In this article, we aim at investigating the emergence of trust and cooperation in presence of reputation mechanism …. In a series of experiments based on the trust game introduced by Berg Dickhault and McCabe (1995) , we examine different … indicate that reputation systems increase both the level of trust and the level of cooperation. However, our study also shed …

the antecedents of trust. …