//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"fra"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer innovativeness, perce...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Communication
1
design du produit
1
persuasion hiérarchisée
1
transfert d’affect
1
transformation sémantique
1
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
French
English
18
Author
All
Ackermann, Claire-Lise
2
Mathieu, Jean-Pierre
2
Belboula, Imène
1
Published in...
All
Recherche et applications en marketing
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
De l'attitude implicite et de sa mesure : fondements et pratiques en comportement du consommateur
Ackermann, Claire-Lise
;
Mathieu, Jean-Pierre
- In:
Recherche et applications en marketing
30
(
2015
)
2
,
pp. 58-81
Persistent link: https://www.econbiz.de/10011529381
Saved in:
2
Design du produit et processus de persuasion hiérarchisé : application à trois produits électro-ménagers
Belboula, Imène
;
Ackermann, Claire-Lise
;
Mathieu, …
- In:
Recherche et applications en marketing
33
(
2018
)
4
,
pp. 3-26
Persistent link: https://www.econbiz.de/10012024224
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->