development of marketing communications of “Žia valda real estate” apartments”.The objective of paper is to recommend tools, which …” integrated marketing communication plan.The paper work contains introduction, “Žiareal” situation analysis, empirical research …, integrated marketing communication plan, in the end there is presented broad brush conclusions.In the introduction there are …

The marketing literature identifies a number of alternative marketing approaches. A cursory review of marketing … textbooks reveals typical issues faced by small businesses, the main differences between classical marketing and entrepreneurial … marketing, helped to evaluate marketing tools, strategies and methods available to an entrepreneurial marketing. The subject of …

The aim of the final thesis is to establish the main marketing strategies of „Limarko Maritime Agency“. The theoretical … part is devoted to the analysis of the main marketing strategies, the characteristics of business-to-business marketing and …