Showing 1 - 10 of 12
In this Master’s work are analyzed and systematized theoretical aspects of marketing management, theoretical marketing … strategies formation models, given by various Lithuanian and foreign authors. Complex marketing research of retail trade net was … referring to consistent marketing strategies formation from the theoretical part, company mission, vision are formulated …
Persistent link: https://www.econbiz.de/10009478263
the marketing strategy. There are analysing different models of creating companies marketing strategies, which are written … up by Lithuanianand foreign countries authors. There are noticing main marketing strategies, also the stages of their … bankas) and it was accomplished interview with employees from Marketing Department and Department of Public Relations in …
Persistent link: https://www.econbiz.de/10009478358
The main idea of this work was to find out the marketing strategy of Joint Stock Company „Trojina“ and discover what … influence the superficial factors had on this company. We have also analysed the micro environment of marketing that helped to … of Joint Stock Company „Trojina“ have been studied in the marketing plan. The company’s policy has been seen from the got …
Persistent link: https://www.econbiz.de/10009478601
The MA paper analyses the marketing complex of Co. Ltd. Baltic Express and the possibilities to develop it. Co. Ltd … services of the third company). In the competitive market of logistics, the major role falls on the marketing system of the … parts: The peculiarities of elements in the service marketing complex, Evaluation of Co. Ltd. Baltic Express marketing …
Persistent link: https://www.econbiz.de/10009478679
After the independence in the business of Lithuania, like in the publishing market, were introduced marketing … other social aims. Publishing companies for this reason use universal marketing mix. When supply overran demand, publishers …. Communication process works with forth marketing element – promotion. Promotion involves all publishers using modes to announce of a …
Persistent link: https://www.econbiz.de/10009478971
Presented work covers theoretical aspects of strategic marketing planning and marketing strategy development of various … aspects of production and customers needs, expectations and behavior peculiarities. In reference to strategic marketing … planning, formation of marketing strategy group of commercial companies was estimated, main similarities and differences of …
Persistent link: https://www.econbiz.de/10009479067
The present Master Paper analyzes theoretical and practical aspects of marketing strategy formation. The theoretical … part formulates theoretical background for marketing strategy formation, includes detailed analysis of external marketing … positioning as well as separate strategies of marketing elements, and characterizes marketing assessment and necessity of …
Persistent link: https://www.econbiz.de/10009479068
development of marketing communications of “Žia valda real estate” apartments”.The objective of paper is to recommend tools, which …” integrated marketing communication plan.The paper work contains introduction, “Žiareal” situation analysis, empirical research …, integrated marketing communication plan, in the end there is presented broad brush conclusions.In the introduction there are …
Persistent link: https://www.econbiz.de/10009479135
Esant stipriai konkurencijai ir dideliai analoginės produkcijos pasiūlai rinkoje, savo gamybai baldų gamintojai pasirenka ne tik kokybišką produktą, kuris atitinka kainos-kokybės santykiui, bet ir turintį stiprias pozicijas ir žinomumą lyginant su konkurentais. Todėl norint išlaikyti...
Persistent link: https://www.econbiz.de/10009479141
The aim of the final thesis is to establish the main marketing strategies of „Limarko Maritime Agency“. The theoretical … part is devoted to the analysis of the main marketing strategies, the characteristics of business-to-business marketing and …
Persistent link: https://www.econbiz.de/10009479229