may adjust in their advertising campaigns. …

marketing operations and sales support system by creating sustainable communication between the company and the customer in the … analysed in the study: sales support role in marketing operations; sales support conception and components; sales support … evaluated. In addition customer sensibility to different sales support tools and reliance on advertising have been evaluated …

estimate forces, influencing marketing and promotion strategy in organization; 2) to analyze theoretical aspects of promotion …. Having analyzed theoretical aspects of strategic marketing management and made empirical research, it was find out the …

introduces conception and theory of internet advertising with principal distribution methods in order to deliver marketing …Online advertising revenues it the fastest rising sector in advertisement industry. However there is no sufficient … messages and attract customers. Also web advertising advantages are evaluated in comparison to more traditional advertising …

One of the main tasks of marketing and business is the inducement of consumption, which would help the business …’ products. The purpose of this thesis is to offer the principles of the advertising market participants’ liability formation and … management after accomplishment of determination of the outcomes of the dialog between child and advertising. On purpose to …

In this Master’s work are analyzed and systematized theoretical aspects of marketing management, theoretical marketing … strategies formation models, given by various Lithuanian and foreign authors. Complex marketing research of retail trade net was … referring to consistent marketing strategies formation from the theoretical part, company mission, vision are formulated …