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Pagrindinis šio darbo tikslas yra išanalizuoti UAB „Signeda“ esamuoju metu atliekamus veiksmus klientų lojalumui skatinti ir sudaryti lojalumo programą. Pirmiausia, teorinėje darbo dalyje buvo apžvelgti klientų lojalumo teoriniai aspektai, atskleista lojalaus pirkėjo nauda...
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This master thesis aim – to analyze the dynamics of oil prices and oil price changes effects on the economy. The first … part deals with oil price changes in the historical aspects of the change, the authors’ opininion on oil price changes are … revealed, most important oil supply and demand factors are revealed, as evidenced by oil price developments and the importance …
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strategy, marketing mix: product, price, distribution, promotion. Object of research – JSC „Žemaitijos pienas“ . Object of …
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SUMMARY Research object – consumers of ecological food products. Research subject – consumer behavior of ecological food products Research aim – to present marketing decisions stimulating purchase of ecological products. Tasks: 1.To analyze outward and inward factors impact on consumer...
Persistent link: https://www.econbiz.de/10009479257