The object of research – „Rokiškio sūris“ Joint – stock company brands. The task of research – brand management of … Joint – stock company „Rokiškio sūris“ The purpose of research – to prepare a brand management model for Joint – stock … and law aspects; ● to accomplish a theoretical study of brand management; ● to formulate a research methodology of milk …

Lithuanian language.KEY WORDS: brand, brand name, brand symbol, protection of the brand, brand equity, brand management, brand … management model.Research object – “Malsena” Joint-stock company brand.Research subject – brand management of powdery products ….Research aim – the analysis of theoretical and practical aspects of brand management, to provide of Joint-stock company “Malsena …

Engl. Zsfassung u.d.T.: Globalization, social security and the Baltic states …

The changes of retail network structure and the factors causing them have been investigated for a long time both by … Lithuanian and foreign authors. The reason of those investigations is that retail trade is the activity that identifies the … rise to the changes of this structure. In most cases the authors say that the changes of the retail structure are based on …