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The paper towards the Bachelor‘s degree is devoted to analysis of promotion strategy adapted for a company providing … private medical services. The theoretical part of the paper presents the analysis of promotion strategy elements, such as … direct sales, utilisation of advertising means for services promotion, sales promotion campaigns and use of public relations …
Persistent link: https://www.econbiz.de/10009478305
The conclusions of those studies is that the heads of service should focus not only on the management or marketing of the products, but also on corporate identity and corporate communication as well. The corporate identity and corporate communication are very close related with the...
Persistent link: https://www.econbiz.de/10009478318
strategy, marketing mix: product, price, distribution, promotion. Object of research – JSC „Žemaitijos pienas“ . Object of …
Persistent link: https://www.econbiz.de/10009478324
The MA paper analyses the marketing complex of Co. Ltd. Baltic Express and the possibilities to develop it. Co. Ltd. Baltic Express is a logistic company providing services of transportation, storage, insurance of cargos, 3PL (logistic services of the third company). In the competitive market of...
Persistent link: https://www.econbiz.de/10009478679
products promotion in the international markets analyzes the reasons for the unused potential of the IT and telecommunication … (IT&T) products exports. Attention is centered on the problems of promotion of these products in the international … business clients (B2B) also the package of efficient promotion tools for IT&T products in these markets. With the purpose of …
Persistent link: https://www.econbiz.de/10009479101
centre "Amazon gym" sales promotion is a very hot topic as the company has been operating in the Lithuanian market for more … through promotional means.This objective of work is to establish sales promotion measures that may increase fitness and … promotion of theoretical terms.  To explore consumer opinion polls and analyze to demonstrate the consumers view of the company …
Persistent link: https://www.econbiz.de/10009479174
SUMMARY Research object – consumers of ecological food products. Research subject – consumer behavior of ecological food products Research aim – to present marketing decisions stimulating purchase of ecological products. Tasks: 1.To analyze outward and inward factors impact on consumer...
Persistent link: https://www.econbiz.de/10009479257
. Analyzed are the reasons that caused an increase in expenses assigned for sales promotion by small-scale trading companies. The …
Persistent link: https://www.econbiz.de/10009479352
Globalizacijos procesai, naujos technologijos, intensyvi konkurencija, taip pat pačios organizacijos vidinė aplinka lemia organizacinius pokyčius, kurių tikslas – adaptuotis prie kintančios aplinkos. Todėl organizacinių pokyčių valdymas tampa aktualus šiandienos verslo įmonėms....
Persistent link: https://www.econbiz.de/10009478862
leadership in changes and undergoing conflict situations is defined. In order to achieve defined goal, the author pursued four … gathering, analyzing and systemizing the main findings related to the leadership in changes by managing conflict situations. On …
Persistent link: https://www.econbiz.de/10009479156