This current study aims to identify the most feasible type of packages for fresh oranges, produced and commercialized in the São Paulo state. In order to do so, three studies of specific cases were considered, under the context of multi cases. It was aimed to determine the cost of processing,...

Lack of activity of the Russian wholesale and manufacturing companies operating in the market of meat food products results in a loss of profit on new market segments. The article discusses the prospects «Business to Business» on the Internet for these companies. The results show the...

The results of research on pricing tourist product: vacation apartments - hotels in Tenerife (Spain) for Russian tourists. The following use of the technique of "price of indifference" to identify competitive advantages.

Parametrical indicators analyzed for group of hotels on "price of indifference". Made recommendations on pricing and development of competitive advantage in the tourist product: rest in a selected group of hotels in Tenerife (Spain) for Russian tourists.