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Percepção da transição energética alemã em países emergentes : resultados de uma pesquisa qualitativa com especialistas no Brasil, na China e na África do Sul
2014
Persistent link: https://www.econbiz.de/10010393660
Saved in:
2
Mulher na publicidade : a linguagem dos anúncios
Santicoli, Bruna Giacomeli Maia
-
2019
-
1a edição
Persistent link: https://www.econbiz.de/10012025715
Saved in:
3
Cultura do consumo : fundamentos e formas contemporâneas
Fontenelle, Isleide Arruda
-
2017
-
1a edição
Persistent link: https://www.econbiz.de/10011833278
Saved in:
4
O papel do goodwill na determinação do nível óptimo de publicidade
Osório, Carlos
(
contributor
);
Leitão, João
(
contributor
)
- In:
Brazilian electronic journal of economics : BEJE
4
(
2001
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10002226030
Saved in:
5
Marketing sensorial e consumidores com deficiência : uma análise a respeito da lembrança de marca
Guerra, Cristiane Medeiros
;
Dias, Valéria da Veiga
- In:
Consumer behavior review : CBR
5
(
2021
)
1
,
pp. 140-157
Persistent link: https://www.econbiz.de/10012417176
Saved in:
6
The
advertising
market in Brazil and its macroeconomic determinants : a study based on the Relative Constancy Principle
Pesavento, Fábio
;
Marques, André de Mattos
- In:
Análise econômica : revista da Faculdade de Ciências …
34
(
2016
)
66
,
pp. 313-341
Persistent link: https://www.econbiz.de/10011584740
Saved in:
7
Um "novo homem" para o consumo : a representação da masculinidade em propagandas de Avon e Natura
Dória, Leonardo Botelho
;
Burrowes, Patricia Cecilia
- In:
Consumer behavior review : CBR
3
(
2019
)
3
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012216819
Saved in:
8
Dictionary of
advertising
and distribution in eight languages
1954
Persistent link: https://www.econbiz.de/10000512559
Saved in:
9
Aspectos do marketing e da publicidade na América Latina
Farina, Modesto
-
1981
Persistent link: https://www.econbiz.de/10000339407
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