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ECONIS (ZBW)
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A influência da imagem do Brasil nas intenções comportamentais de consumidores internacionais
Montanari, Maria Gabriela
;
Giraldi, Janaina de Moura …
- In:
Revista globalización, competitividad y gobernabilidad …
13
(
2019
)
3
,
pp. 114-130
Persistent link: https://www.econbiz.de/10012242878
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2
Marcas e place branding na articulação com o desenvolvimento territorial
Almeida, Giovana Goretti Feijó de
;
Felippi, Ângela …
- In:
Revista Brasileira de desenvolvimento regional
8
(
2020
)
3
,
pp. 171-196
Persistent link: https://www.econbiz.de/10012482859
Saved in:
3
Success full : casos de sucesso nos municípios portugueses
Abreu, João
(
ed.
)
-
2017
-
1a edição
Persistent link: https://www.econbiz.de/10011876570
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4
O papel da região de origem na imagem de marca e suas implicações no valor percebido e nas intenções de compra do produto
Ventura, Paulo Henrique Alves
;
Aguiar, Edvan Cruz
; …
- In:
Revista globalización, competitividad y gobernabilidad …
13
(
2019
)
2
,
pp. 72-86
Persistent link: https://www.econbiz.de/10012229951
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