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Mecanismele decizionale în marketing : aplicarea teoriei sistemelor pentru rezolvarea problemelor
Demetrescu, Mihai C.
-
1983
Persistent link: https://www.econbiz.de/10000746331
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Cea mai bună dintre lumile posibile : marketingul politic în România, 1990 - 2005
Teodorescu, Bogdan
;
Guţu, Dorina
;
Enache, Radu
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2005
Persistent link: https://www.econbiz.de/10003471609
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Relationship marketing - o soluţie pentru sistemul bancar românesc?
Rusu, Cătălina
- In:
The Romanian economic journal : REJ
12
(
2009
)
4
,
pp. 145-166
Persistent link: https://www.econbiz.de/10008656492
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Posibilităţi de perfecţionare a activităţii de marketing la nivel de întreprindere
Refca, Dorin-Ştefan
- In:
Teorie şi practică economică
(
1983
),
pp. 32-37
Persistent link: https://www.econbiz.de/10001056511
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