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Organizarea demersului publicitar in contextul pietelor internationale: intre filosofia corporativa si conditiile de piata
Nichifor, Bogdan; Zait, Luminita; Barin, Ioana - In: Revista de Marketing Online (Journal of Online Marketing) 1 (2007) 4, pp. 45-51
Publicitatea reprezinta cea mai vizibila forma a comunicatiei de marketing, ca si cel mai important instrument strategic de la nivelul mixului promotional. Printre cele mai importante decizii care trebuie luate in legatura cu publicitatea internationala se numara: standardizarea sau adaptarea...
Persistent link: https://www.econbiz.de/10005162782
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Optimizarea structurilor economice
Georgescu, George - 1989
Persistent link: https://www.econbiz.de/10000808349
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Simularea proceselor economice
Văduva, Ilie; Stoica, Marcel Dragos; Odăgescu, Ioan - 1983
Persistent link: https://www.econbiz.de/10000811021
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Eficienţa economică a investiţiilor
Zaiţ, Dumitru - 1987
Persistent link: https://www.econbiz.de/10000817054
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Modelarea şi estimarea structurii cheltuielilor de producţie
Florea, Ioan - 1984
Persistent link: https://www.econbiz.de/10000767547
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Teoria eficienţei
Niculescu-Mizil, Eugeniu - 1988
Persistent link: https://www.econbiz.de/10000767565
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Principia oeconomica : fundamente noi şi vechi ale analizei economice
Rugina, Anghel N. - 1993
Persistent link: https://www.econbiz.de/10000881713
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Studii şi cercetări de calcul economic şi cibernetică economică
Academia de Studii Economice <Bukarest> / Facultatea de … - Bucureşti - 1967 - 1976; 11.1977 - 16.1982; 18.1983 -
Persistent link: https://www.econbiz.de/10000436965
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Opere complete
Georgescu-Roegen, Nicholas - 1996
Persistent link: https://www.econbiz.de/10000957575
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Eficienţa economică
Bumbac, Georgiana; Deca, Claudiu - 2003
Persistent link: https://www.econbiz.de/10002112454