Conceptul de management al relatiilor cu clientii (CRM) a fost intens dezbatut in literatura de management-marketing, facand obiectul unor variate definitii. Dintr-o perspectiva tehnologica, CRM descrie metodologiile si solutiile software folosite de organizatie pentru a utiliza in mod optim...

The importance and increasing role of Internet in nowadays business area are officially recognized. No matter the industry a company is operating in, the distribution channels include direct sales through Internet. Following this idea, also the insurance companies decided to sell their insurance...

Business may be interpreted as a ,,game" that earns only the very ,,strong" and trained or competitive activity, leaving the losers who only know how to obtain profit. The online business companies changed the rules of the trade game everywhere and for everybody. The new created models became a...

In the context of the performance requirements implied by the development of a knowledge based economy, we look at industrial property as an important tool thereof

Throughout the EU, retailing is increasingly becoming dominated by a small number of supermarket chains.

The main objective of the present approach is, first of all, to analyse the "transaction costs" concept and then to prove scientifically the relation transaction costs – institutions.