Ionascu, Viorica - In: Revista de Marketing Online (Journal of Online Marketing) 1 (2007) 4, pp. 52-55
During the extensive development, marketing entered all the economic fields and then expanded outside the economic area …, flexible service) the marketing reaches every day an intensive development. In this new period, the main purpose is to focus on … the client, therefore, the translation between the transactional marketing and relational marketing is made. The relation …
