The current paper inscribes within those approaching the issue of public services from the interdisciplinary perspective. Public service development and imposing standards of efficiency and effectiveness, as well as for citizens’ satisfaction bring in front line the systemic modelling and...

The paper emphasises the role of the market-type mechanisms within the activity of the organisations from the public sector. The end of the 20th century was defined by the effects of the public sector reform. The public sector is placed within the cultural and political environment of each...

Etica in marketing vizeaza aplicarea normelor si principiilor morale opticii si practicii de marketing. Modalitatea de concretizare a normelor de etica o reprezinta codurile si regulile generale de comportament elaborate de diferite organizatii profesionale, de intreprinderi sau asociatii ale...

Plecand de la ideea ca activitatea de creatie publicitara vizeaza mentalul indivizilor, se ridica o serie de probleme in ceea ce priveste respectarea unor reguli de etica in raport cu consumatorii. Lucrarea de fata ofera un cadru pentru a determina care este perceptia consumatorilor din mediul...

The ideas have a fundamental importance for world’s destiny.

Our paper focuses on corporate social responsibility. The socially responsible corporation is a good corporation. Although capitalism, at the end of twentieth century is emerging as the preferred way to organize an economy, considerable disagreement exists concerning the fundamental purpose or...

The paper deals with investigations of regulations that enhance business activity. Business activity should be without any impediments along to the current economic approach. Index of Economic Freedom from The Heritage Foundation and Ease of Doing Business from The World Bank are used for this...