In a highly competitive global economy, improved access to financing by innovative small and medium-sized enterprises has become essential for enhancing competitiveness and meeting the objectives of the Lisbon Partnership for Growth and Jobs. Although venture capital is a small part of the...

This article presents the main instruments of the “management of innovation” from the Lisbon Strategy perspective. According to this Strategy until the year 2010 the economy of the European Union have to become the most dynamic and competitive one.

Innovation is reshaping the corporate culture of organizations in this present age of competency and service legacy. Innovation in services is getting recognition from the top executives due to its strategic importance and globalizes competition, which has escalated the demand of better change...

The purpose of first part of this article consists in attempting to establish the management accounting and cost calculation basis of the ABC method in Romania. After general characterization of the ABC method and origin establishment of the ABC method the premises analysis are treated which are...

Conceptul de management al relatiilor cu clientii (CRM) a fost intens dezbatut in literatura de management-marketing, facand obiectul unor variate definitii. Dintr-o perspectiva tehnologica, CRM descrie metodologiile si solutiile software folosite de organizatie pentru a utiliza in mod optim...

The management is expected to lead the company towards the achievement of set objectives which, in the contemporary settings of marked external and internal complexity, inevitably requires sophisticated expert knowledge and skills, as well as quality information support. Cost accounting...

According to the given data, admittedly, there are two main types of market research: Quantitative Research (questionnaire surveys) and Qualitative Research. Qualitative Research implies getting answers from a small number of respondents and the results of qualitative nature: ideas, perceptions,...