La taxe sur la valeur ajoutée est un impôt indirect, ayant une large applicabilité dans le monde, mais avec de grandes différences d’un pays à l’autre. Notre recherche a comme support informel le cadre législatif et la pratique dans certains pays européens. Notre propos est de...

The Public Relations are considered as a main function of the management, with a continuous and systematic activity, the organisations trying to get with their help the sympathy and the support of the present and future public. Their purpose is mainly to establish and maintain the understanding...

The paper mainly aims at defining strategic industries, establishing selection criteria and pointing out opportunities for the implementation of policies specific to market economies for promoting these industries.

Regional development is a complex process which supports each territory in building its future on the basis of its own territorial capital and, thus, contributing to reducing disparities between different geographical areas. Regional development policy is a set of planned measures, promoted by...

Publicitatea reprezinta cea mai vizibila forma a comunicatiei de marketing, ca si cel mai important instrument strategic de la nivelul mixului promotional. Printre cele mai importante decizii care trebuie luate in legatura cu publicitatea internationala se numara: standardizarea sau adaptarea...

The final of the XX-th century and the beginning of the XXI-st constitutes a period of deep changes in human resources management at European level. Decreasing the population number, especially the active population, reducing the masculine labour force rate, decreasing the number of young...