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Determinanty exportnej marketingovej stratégie : analýza malých a stredných podnikov v Slovenskej Republike
Lesáková, Dagmar
- In:
Ekonomické rozhl'ady
37
(
2008
)
3
,
pp. 285-295
Persistent link: https://www.econbiz.de/10003773818
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2
Rozhodovanie manažérov v procesoch internacionalizácie malých a stredných podnikov
Lesáková, Dagmar
- In:
Ekonomický časopis : časopis pre ekonomickú …
58
(
2010
)
10
,
pp. 1026-1038
Persistent link: https://www.econbiz.de/10009013112
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3
Marketingová komunikácia podnikov cestovného ruchu - tvorba a optimalizácia komunikačného mixu
Majtán, Štefan
;
Frianová, Viera
- In:
Ekonomický časopis : časopis pre ekonomickú …
59
(
2011
)
2
,
pp. 178-193
Persistent link: https://www.econbiz.de/10009303961
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4
Marketing science & inspirations
Univerzita Komenského v Bratislave / Katedra marketingu
-
Bratislava : [Verlag nicht ermittelbar]
-
7.2012 -
Persistent link: https://www.econbiz.de/10011349695
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