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Konceptualni model vpliva notranjega brandinga na ustvarjanje presežne vrednosti za porabnike (A Conceptual Model of Internal
Branding
's Impact on Superior Customer Value Creation)...
Terglav, Katja
-
2014
Slovenian Abstract: Notranji
branding
je proces, usmerjen na zaposlene in njihovo zadovoljstvo, saj so zadovoljni …English Abstract: Internal
branding
is a process oriented at employees and their satisfaction, since satisfied …
Persistent link: https://www.econbiz.de/10013061843
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