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Konceptualni model vpliva notranjega brandinga na ustvarjanje presežne vrednosti za porabnike (A Conceptual Model of Internal Branding's Impact on Superior Customer Value Creation)...

Terglav, Katja - 2014

deliver the brand promise. Process also encourages employees to internalize the desired brand image and project it to the … customers. This triggers the development of emotional attachment to the brand which is reflected in brand identification, brand … commitment and brand loyalty. Focus group research offers following propositions. Employees, who identify with brand values and …

Persistent link: https://www.econbiz.de/10013061843

The Equity Ownership Structure of Thai Firms

Wiwattanakantang, Yupana - Center for Economic Institutions, Institute of Economic … - 2001

This paper examines the ownership structure of listed Thai firms in 1996. The ownership structure is concentrated. In 82.59 percent of the firms in the sample, the largest shareholders are also controlling shareholders. The controlling shareholders are mainly families. Foreign investors form the...

Persistent link: https://www.econbiz.de/10005045133

Econometric Analysis of Financial Data in Risk Management

Fantazzini, Fantazzini , Dean - In: Applied Econometrics 14 (2009) 2, pp. 100-127

This part completes the consultation series of Dean Fantazzini dealing with econometric analysis of financial data in credit risk management. Particularly, analysis of multidimensional credit risk models is continued from the previous discussion

Persistent link: https://www.econbiz.de/10009018549