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Among the determining factors in export activity, many studies have high- lighted the relevance of the marketing mix. Generally, the majority of them use a variables analysis to focus on specific strategies, in particular, standardized-adaptations. This paper analyzes if there is an interactive...
Persistent link: https://www.econbiz.de/10011307214
The present research was made in the producer's organization named Fishing and Aquacultureproduction of goods and aquaculture services of the High Rivera S.C. of R.L. in Palizada,Campeche, Mexico; This research aimed to determine the profitability of the investmentproject of mojarra castarrica...
Persistent link: https://www.econbiz.de/10009443754
Among the determining factors in export activity, many studies have high- lighted the relevance of the marketing mix. Generally, the majority of them use a variables analysis to focus on specific strategies, in particular, standardized-adaptations. This paper analyzes if there is an interactive...
Persistent link: https://www.econbiz.de/10010506048