the periphery of the state capital of Puebla, Mexico. We study theguidelines that have developed around the marketing as a … marketing tools in selling practices carried out by small groups of producers of honey, withthe implementation of factor … arewilling to buy and pay. The orientation of marketing that is focused primarily applied to theproduction phase, to ensure the …

is a tendency towardsoptimization. Agribusiness is part of this new tendency. “Tercerización” is more known for … agribusiness corporations,however during research, it was determined that other companies, such as accounting offices …