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on if the franchise company does business in the service sector or in retailing. …
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types of retailing activities. As result, we observe the role of confidence benefits as an antecedent of customer …
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In researching hypermarkets it is important to understand the effects of tools such as the retail price promotion on products with or without promotion, the amount spent on them and the profitability of the customers. This study analyses these relationships in a chain of hypermarkets by using...
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This paper focuses on the issue of knowledge transfer, an important area in knowledge management. The aim of the paper is to identify the people management practices that will be most effective in fostering knowledge sharing. We begin with a theorical analysis to identify the practices that...
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