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Serbian Abstract: Пасивност предузећа према променама доводи га у опасност. Оно тада постаје мање конкурентно и губи своје тржиште, све док се не угрози и егзистенција...
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English Abstract: Until the early 1920s, the classical theory of price included two main models, perfect competition … and monopoly. However, E. Chamberlin and J. Robinson introduced a new theory of monopolistic competition in 1933. At the … time of global economic crisis, when only the most powerful companies survive, the model of monopolistic competition is …
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