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Tüketici davranışı : pazarlama yeniliklerinin kabulü ve yayılışı
Karabulut, Muhittin
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1981
Persistent link: https://www.econbiz.de/10000748406
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Pazarlama ve dağıtım araştırmaları : Türkiye'deki uygulamalar
Neyzi, Nezih H.
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1990
Persistent link: https://www.econbiz.de/10000837861
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