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~language:"und"
~person:"Human, Gert"
~person:"Monroe, Kent B."
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Preispolitik
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Human, Gert
Monroe, Kent B.
Laplaca, Peter J.
51
LaPlaca, Peter J.
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LAPLACA, PETER J.
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What are the benefits of unit pricing?
Monroe, Kent B.
;
LaPlaca, Peter J.
- In:
Journal of marketing
36
(
1972
)
3
,
pp. 16-22
Persistent link: https://www.econbiz.de/10002507739
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