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~language:"und"
~person:"LAPLACA, PETER J."
~person:"Monroe, Kent B."
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LAPLACA, PETER J.
Monroe, Kent B.
Laplaca, Peter J.
51
LaPlaca, Peter J.
41
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The effect of unit pricing on product demand and perceived product satisfaction
LAPLACA, PETER J.
-
1973
Persistent link: https://www.econbiz.de/10004852868
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What are the benefits of unit pricing?
Monroe, Kent B.
;
LaPlaca, Peter J.
- In:
Journal of marketing
36
(
1972
)
3
,
pp. 16-22
Persistent link: https://www.econbiz.de/10002507739
Saved in:
3
MARKETING STRATEGIES FOR A TOUGH ENVIRONMENT
LAPLACA, PETER J.
(
contributor
)
-
1980
Persistent link: https://www.econbiz.de/10004660584
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