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Das moderne Marketing-Wissen
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5
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4
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3
British Overseas Trade Board
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Price Waterhouse & Co., U.S.A.
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Rationalisierungs-Kuratorium der Deutschen Wirtschaft
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2
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Bundesstelle für Außenhandelsinformation <Köln>
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Central'nyj Ėkonomiko-Matematičeskij Institut, Akademija Nauk SSSR
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1. Congresso internazionale sulla distribuzione = 1. International Distribution Congress, Milano, 7-10 ottobre 1956
1
1. International Seminar on Marketing Management, 5.-18.2.1961
1
2. Piackutató Konferencia
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30. ESOMAR-Congress,] Oslo, 28.8.-1.9.1977
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Journal of marketing research : JMR
216
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198
Overseas business reports : OBR
155
Esomar congress
84
Jahrbuch der Absatz- und Verbrauchsforschung
75
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
71
Business horizons
55
Management science : journal of the Institute for Operations Research and the Management Sciences
53
European marketing research review
51
Journal of retailing
46
Journal of advertising research
45
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36
Harvard business review : HBR
35
Absatzwirtschaft
34
The journal of business : B
34
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
30
California management review
28
Marketing piackutatás : az Országos Piackutató Intézet folyóirata
28
Journal of the Market Research Society : JMRS
27
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
25
Journal of business economics : JBE
25
Marketing : ZFP ; journal of research and management
25
Kleiner Almanach der Marktforschung
24
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
23
Zeitschrift für Markt- und Meinungsforschung : Vierteljahresbeiträge zur Theorie u. Praxis
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Allgemeines statistisches Archiv : AStA ; journal of the German Statistical Society
22
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
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European journal of marketing : EJM
21
Journal of the Academy of Marketing Science
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Sparkasse : Manager-Magazin für die Sparkassen-Finanzgruppe
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Liiketaloudellinen aikakauskirja
18
MSU business topics
18
The American economic review
18
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
18
Der Betriebswirt : Management in Wissenschaft und Praxis
17
GFM-Mitteilungen zur Markt- und Absatzforschung
17
IO-Management-Zeitschrift
17
American journal of agricultural economics
16
IO : Management-Zeitschrift industrielle Organisation
16
Journal of farm economics
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
151
RePEc
3
OLC EcoSci
2
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1
Le marketing a l'Européenne : a la conquête des marchés ; [concepts, techniques, plans, structures]
Nepveu-Nivelle, Frédéric
-
1969
-
3. ed., augmentée
Persistent link: https://www.econbiz.de/10000317619
Saved in:
2
Dictionary of marketing and communication, including advertising, market research and public research and public relations, with a selection of terms and references from distributi...
Jefkins, Frank
-
1973
Persistent link: https://www.econbiz.de/10000053845
Saved in:
3
Meinungsumfragen für die Planung [Interview]
Wyss, Werner
- In:
IO-Management-Zeitschrift
51
(
1982
)
5
,
pp. 10-14
Persistent link: https://www.econbiz.de/10003717030
Saved in:
4
Techniques modernes dʹexpansion des ventes dans lʹindustrie
Nepveu-Nivelle, F.
-
1962
Persistent link: https://www.econbiz.de/10003639294
Saved in:
5
Images under the magnifying glass : the MRK test ; a new method of investigating brand images ; how to outsmart competitors
Floegel, Herbert
- In:
European marketing research review
2
(
1967
)
1
,
pp. 19-26
Persistent link: https://www.econbiz.de/10003647135
Saved in:
6
How much of your industrial client's needs do you really know when undertaking market research for him?
Pavageau, Ph.
- In:
Esomar congress
(
1972
),
pp. 349-363
Persistent link: https://www.econbiz.de/10003649037
Saved in:
7
Increasing the effectiveness of the marketing effort
Rich, Stuart U.
- In:
Oregon business review
24
(
1965
)
3
,
pp. 1-7
Persistent link: https://www.econbiz.de/10002681645
Saved in:
8
Attitude research in transition
Haley, Russell I.
(
contributor
)
-
1973
Persistent link: https://www.econbiz.de/10003076520
Saved in:
9
The marketing function in developing economies
El-Adawy, Zaki Fahmy
- In:
Miṣr al-muʿāṣira
65
(
1974
),
pp. 61-74
Persistent link: https://www.econbiz.de/10002110504
Saved in:
10
Marketing for profit
Eldridge, Clarence E.
-
1970
Persistent link: https://www.econbiz.de/10002120634
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