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Modeling Consumer Health Plan Choice Behavior To Improve Customer Value and Health Plan Market Share

Gates, Roger; Mcdaniel, Carl; Braunsberger, Karin - In: Journal of business research : JBR 48 (2000) 3, pp. 247-258

Persistent link: https://www.econbiz.de/10006728591

Modeling Consumer Health Plan Choice Behavior To Improve Customer Value and Health Plan Market Share

Gates, Roger; McDaniel, Carl; Braunsberger, Karin - In: Journal of Business Research 48 (2000) 3, pp. 247-257

Persistent link: https://www.econbiz.de/10005466273

Contemporary marketing research

MacDaniel, Carl; Gates, Roger - 1993 - 2. ed.

Persistent link: https://www.econbiz.de/10004204801

An examination of the determinants of residential electricity sales with special emphasis on the effects of advertising

Gates, Roger - 1973

Persistent link: https://www.econbiz.de/10002401325

Methods of image measurement : a case study of savings and loan associations

MacDaniel, Carl Daley - 1970

Persistent link: https://www.econbiz.de/10004840874

Prospective respondent integrity behavior in replying to direct mail questionnaires: a contributor in overestimating nonresponse rates

Braunsberger, Karin; Gates, Roger; Ortinau, David J. - In: Journal of business research : JBR 58 (2005) 3, pp. 260-267

Persistent link: https://www.econbiz.de/10006714094

Developing inventories for satisfaction and Likert scales in a service environment

Braunsberger, Karin; Gates, Roger - In: The journal of services marketing 23 (2009) 4, pp. 219-225

Persistent link: https://www.econbiz.de/10008272444

A comparison of reliability between telephone and web-based surveys

Braunsberger, Karin; Wybenga, Hans; Gates, Roger - In: Journal of business research : JBR 60 (2007) 7, pp. 758-764

Persistent link: https://www.econbiz.de/10007734916

The Effect of Early versus Normal Calf Weaning on Feedlot Performance and Herd Management: A Northern Plains Case Study

Fausti, Scott; Landblom, Douglas; Johnson, Patricia; … - In: Journal of the ASFMRA (2007)

A two-year study of early vs. normal weaning of steer calves was conducted in the western Dakotas in 2003-04. The analysis concludes that early weaning improves feedlot production efficiency and reduces per-day and per-pound feedlot production costs. However, early weaned steers are lighter at...

Persistent link: https://www.econbiz.de/10011167414

A comparison of reliability between telephone and web-based surveys

Braunsberger, Karin; Wybenga, Hans; Gates, Roger - In: Journal of Business Research 60 (2007) 7, pp. 758-764

Persistent link: https://www.econbiz.de/10005465633