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Marketing in Western Europe
Kaynak, Erdener; Jallat, Frédéric - In: Journal of euro-marketing 14 (2004) 1-2, pp. 1-14
Persistent link: https://www.econbiz.de/10007152884
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Service public et régulation - Comment faire évoluer la tarification: l'apport de la théorie des contrats - (Revue française de gestion)
Bon, Jérôme; Jallat, Frédéric; Borgne, Christian Le - In: Problèmes économiques : le meilleur de la presse et … (2001) 2736, pp. 1-6
Persistent link: https://www.econbiz.de/10007485853
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Lebanon: From cataclysm to opportunityâCrisis management lessons for MNCs in the tourism sector of the Middle East
Jallat, Frédéric; Shultz, Clifford J. - In: Journal of World Business 46 (2011) 4, pp. 476-486
Lebanon is a complex country of extraordinary promise; often thrust into crisis, including recent military assaults, terrorist attacks and bombings. The authors share findings from a longitudinal field-study of the evolving political and business climate of Lebanon, emphasizing a particular MNC...
Persistent link: https://www.econbiz.de/10009318622
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Marketing in culturally diverse environments: The case of Western Europe
Jallat, Frédéric; Kimmel, Allan J. - In: Business horizons 45 (2002) 4, pp. 30-36
Persistent link: https://www.econbiz.de/10006174453
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Disintermediation in Question: New Economy, New Networks, New Middlemen - Far from sidelining distributors and other intermediaries, e-business is replacing them with new ones, som...
Jallat, Frédéric; Capek, Michael J. - In: Business horizons 44 (2001) 2, pp. 55-60
Persistent link: https://www.econbiz.de/10006182040
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Exploring "deep" and "wide" stakeholder relations in service activity
Jallat, Frédéric; Wood, Elliot - In: European journal of marketing : EJM 39 (2005) 9, pp. 1013-1024
Persistent link: https://www.econbiz.de/10006077114
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Présentation.
Jallat, Frédéric - In: Revue française du marketing (2009) 222, pp. 3-4
Persistent link: https://www.econbiz.de/10008272675
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Externalisation ou partenariats?
Jallat, Frédéric - In: Banque : revue mensuelle du banquier, de son personnel … (2000) 612, pp. 18-21
Persistent link: https://www.econbiz.de/10006455740
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...annonçait... - Management interculturel mondialiser les économies, mondialiser les cultures ?
Jallat, Frédéric - In: Le moniteur du commerce international : le MOCI (2001) 1500, pp. 73-80
Persistent link: https://www.econbiz.de/10006446949
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TRIBUNE LIBRE : SUR LE VIF ET SI AOL SE FAISAIT << WARNERISER >>
Jallat, Frédéric - In: Revue française de gestion : hommes et techniques (2000) 130, pp. 146
Persistent link: https://www.econbiz.de/10007920670