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RePEc
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USB Cologne (EcoSocSci)
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BASE
98
ECONIS (ZBW)
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1
Eine Analyse des Einflusses von Sales-promotion auf Kaufzeitpunkt- und Markenwahlentscheidung mit Hilfe der Ereignisanalyse unter schwerpunktmässiger Berücksichtigung konsumentensp...
Stoiber, Helmut
-
1996
Persistent link: https://www.econbiz.de/10004321156
Saved in:
2
Preis-Promotions im Automobilverkauf
Zerres, Christopher
-
2010
Persistent link: https://www.econbiz.de/10009611200
Saved in:
3
Kaufakzeleration bei konsumentengerichteter Verkaufsförderung
Lutzky, Christian
-
2007
Persistent link: https://www.econbiz.de/10004912074
Saved in:
4
Verbraucherspezifische Promotionwirkungen
Görtz, Gunnar
-
2006
Persistent link: https://www.econbiz.de/10004920275
Saved in:
5
Analyzing decision making : metric conjoint analysis
Louviere, Jordan J.
-
1990
-
2. print.
Persistent link: https://www.econbiz.de/10004112511
Saved in:
6
Nachfragerorientierte Produktgestaltung auf Investitionsgütermärkten
Schmidt-Gallas, Dirk
-
1998
Persistent link: https://www.econbiz.de/10004009903
Saved in:
7
Conjoint analysis in marketing : developments in stimulus representation and segmentation methods
Vriens, Marco
-
1995
Persistent link: https://www.econbiz.de/10004299975
Saved in:
8
Multiattributive Präferenzstrukturmodellierung durch die Conjoint-Analyse : Diskussion der Verfahrensmöglichkeiten und Optimierung von Paarvergleichsaufgaben bei der adaptiven Conj...
Reiners, Wolfram
-
1996
Persistent link: https://www.econbiz.de/10004305739
Saved in:
9
Standortentscheidungen und
Konsumentenverhalten
: der Einfluss des Produktionsstandorts auf die Beurteilung eines neuen Automobils
Häubl, Gerald
-
1995
Persistent link: https://www.econbiz.de/10004309009
Saved in:
10
Die Bedeutung der Datenerhebungsmethode und des Untersuchungsdesigns für die Ergebnisstabilität der Conjoint-Analyse
Stallmeier, Christian
-
1993
Persistent link: https://www.econbiz.de/10004156467
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