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India : E-Readiness Assessment Report 2005

Venkatesan, R.; Wadhwa, Wilima; Saluja, M.R.; Malik, Rupa; … - East Asian Bureau of Economic Research (EABER) - 2007

Information and Communication Technology (ICT) is increasingly recognised as an essential tool of development a tool which empowers the poor by enhancing skills, increasing productivity and improving governance. The success of ICTenabled development (or e-Development) is measured not only by the...

Persistent link: https://www.econbiz.de/10009363619

MOU and Appraisal of the Public Sector

Venkatesan, R. - In: Economic and political weekly : a Sameeksha Trust publ 43 (2008) 39, pp. 82-86

Persistent link: https://www.econbiz.de/10008111629

Water resource pricing : Policy options

Chettri, Rahul; Venkatesan, R. - In: Resources Policy 9 (1983) 4, pp. 288-295

Persistent link: https://www.econbiz.de/10005456859

Adivasi Songs from Odisha

Bhaskar, M.V.; Viswanathan, Madhu; Sarangarajan, A.; … - In: Journal 2 (2012) 2, pp. 116-119

Persistent link: https://www.econbiz.de/10010875635

Functional Illiteracy and Nutritional Education in the United States: A Research-Based Approach to the Development of Nutritional Education Materials for Functionally Illiterate Co...

Viswanathan, Madhu; Gau, Roland - In: Journal of macromarketing : examining the interactions … 25 (2005) 2, pp. 187-201

Persistent link: https://www.econbiz.de/10006873665

"Fish out of water": understanding decision-making and coping strategies of English as second language consumers through a situational literacy perspective

Viswanathan, Madhu; Torelli, Carlos; Yoon, Sukki; … - In: The journal of consumer marketing 27 (2010) 6, pp. 524-534

Persistent link: https://www.econbiz.de/10008705090

Exchanges in Marketing Systems: The Case of Subsistence Consumer-Merchants in Chennai, India

Viswanathan, Madhu; Antonio Rosa, José; Ruth, Julie A - In: Journal of marketing 74 (2010) 3, pp. 1-18

Persistent link: https://www.econbiz.de/10008410566

Understanding consumption and entrepreneurship in subsistence marketplaces

Viswanathan, Madhu; Sridharan, Srinivas; Ritchie, Robin - In: Journal of business research : JBR 63 (2010) 6, pp. 570-582

Persistent link: https://www.econbiz.de/10008412202

Marketing to subsistence consumers: Lessons from practice

Weidner, Kelly L.; Rosa, José Antonio; Viswanathan, Madhu - In: Journal of business research : JBR 63 (2010) 6, pp. 559-570

Persistent link: https://www.econbiz.de/10008412203

Understanding subsistence marketplaces: Toward sustainable consumption and commerce for a better world

Viswanathan, Madhu; Rosa, José Antonio - In: Journal of business research : JBR 63 (2010) 6, pp. 535-538

Persistent link: https://www.econbiz.de/10008412206