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Li, Fuan
8
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3
Mandakovic, Tomislav
2
Zhou, Nan
2
Zhuang, Guijun
2
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Kranendonk, Carl
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Journal of global marketing
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1
Structural or Cultural: An Exploration into Influences on Consumers' Shopping Behavior of Country Specific Factors versus Retailing Formats
Nicholls, J.A.
;
Li, Fuan
;
Kranendonk, Carl
;
Mandakovic, …
- In:
Journal of global marketing
16
(
2003
)
4
,
pp. 97
Persistent link: https://www.econbiz.de/10006967856
Saved in:
2
Inter-American Perspectives from Mall Shoppers: Chile-United States
Nicholls, J.A.F.
;
Li, Fuan
;
Roslow, Sydney
;
Kranendonk, …
- In:
Journal of global marketing
15
(
2001
)
1
,
pp. 87
Persistent link: https://www.econbiz.de/10006977940
Saved in:
3
Transactional or Relationship Marketing: Determinants of Strategic Choices
Li, Fuan
;
Nicholls, J.A.F.
- In:
Journal of marketing management : MM
16
(
2000
)
5
,
pp. 449-464
Persistent link: https://www.econbiz.de/10006983652
Saved in:
4
A Comparison of Shopping Behavior in Xi'an and Hong Kong Malls:
Tsang, Alex
;
Zhuang, Guijun
;
Li, Fuan
;
Zhou, Nan
- In:
Journal of international consumer marketing
16
(
2003
)
1
,
pp. 29-46
Persistent link: https://www.econbiz.de/10007103169
Saved in:
5
RESEARCH NOTE - The Facilitating Influence of Consumer Knowledge on the Effectiveness of Daily Value Reference Information
Li, Fuan
;
Miniard, Paul W.
;
Barone, Michael J.
- In:
Journal of the Academy of Marketing Science
28
(
2000
)
3
,
pp. 425-436
Persistent link: https://www.econbiz.de/10006152404
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6
Impacts of situational factors on buying decisions in shopping malls: An empirical study with multinational data
Zhuang, Guijun
;
Tsang, Alex S.L.
;
Zhou, Nan
;
Li, Fuan
; …
- In:
European journal of marketing : EJM
40
(
2006
)
1-2
,
pp. 17-43
Persistent link: https://www.econbiz.de/10006075547
Saved in:
7
On the Potential for Advertising to Facilitate Trust in the Advertised Brand
Li, Fuan
;
Miniard, Paul
- In:
Journal of advertising : official publication of the …
35
(
2006
)
4
,
pp. 101-112
Persistent link: https://www.econbiz.de/10008126163
Saved in:
8
How Do They Really Help? An Empirical Study of the Role of Different Information Sources in Building Brand Trust
Xingyuan, Wang
;
Li, Fuan
;
Wei, Yu
- In:
Journal of global marketing
23
(
2010
)
3
,
pp. 243-253
Persistent link: https://www.econbiz.de/10008431535
Saved in:
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