Similar Search Results

Foreign diversification vs concentration strategies and firm performance: Moderating effects of the market, product and firm factors

Mas, Francisco J.; Nicolau, Juan L.; Ruiz, Felipe - In: International marketing review 23 (2006) 1, pp. 54-82

Persistent link: https://www.econbiz.de/10006228948

Simultaneous analysis of whether and how long to go on holidays

Nicolau, Juan L.; Más, Francisco J. - In: The Service Industries Journal 29 (2006) 8, pp. 1077-1092

This article assumes that the decision to go on holiday and the length of stay are nested and non-independent, thus the objective of this study is to propose a two-stage choice process: going on holiday and length of stay. To do this, we rely on the random-parameter logit model, which accounts...

Persistent link: https://www.econbiz.de/10010973550

The influence of distance and prices on the choice of tourist destinations: The moderating role of motivations

Nicolau, Juan L.; Más, Francisco J. - In: Tourism management : research, policies, practice 27 (2006) 5, pp. 982-996

Persistent link: https://www.econbiz.de/10007287936

Heckit modelling of tourist expenditure: evidence from Spain

Nicolau, Juan L.; Más, Francisco J. - In: International journal of service industry management : IJSIM 16 (2005) 3-4, pp. 271-293

Persistent link: https://www.econbiz.de/10007097673

Heckit modelling of tourist expenditure: evidence from Spain

Nicolau, Juan L.; Más, Francisco J. - In: International journal of service industry management : IJSIM 16 (2005) 3, pp. 271-293

Persistent link: https://www.econbiz.de/10007098102

Sequential choice behavior: Going on vacation and type of destination

Nicolau, Juan L.; Más, Francisco J. - In: Tourism management : research, policies, practice 29 (2008) 5, pp. 1023-1034

Persistent link: https://www.econbiz.de/10008087882

Sequential choice behavior: Going on vacation and type of destination

Nicolau, Juan L.; Más, Francisco J. - In: Tourism management : research, policies, practice 29 (2008) 5, pp. 1023-1035

Persistent link: https://www.econbiz.de/10008883526

Dynamic analysis of competition in marketing: Strategic groups in Spanish banking

Ruiz, Francisco José Más - In: European journal of marketing : EJM 32 (1998) 3-4, pp. 252-278

Persistent link: https://www.econbiz.de/10006098685

Number 1 - The supplier-retailer relationship in the context of strategic groups

Ruiz, Francisco José Más - In: International journal of retail & distribution management 28 (2000) 2-3, pp. 93-106

Persistent link: https://www.econbiz.de/10006455606

Strategic group analysis In strategic marketing: An application to Spanish savings banks

Ruiz, Francisco José Más - In: Marketing intelligence & planning 16 (1998) 4, pp. 277-286

Persistent link: https://www.econbiz.de/10006992099