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Attitudes of the urban poor toward their neighborhood supermarkets
Petrof, John V. - In: Journal of retailing 47 (1971) 1, pp. 3-17,90
Persistent link: https://www.econbiz.de/10002643938
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Consumer strategy for Negro retailers
Petrof, John V. - In: The Black consumer : dimensions of behavior and strategy, (pp. 311-318). 1971
Persistent link: https://www.econbiz.de/10002643948
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Customer strategy for Negro retailers
Petrof, John V. - In: Journal of retailing 43 (1967) 3, pp. 30-38
Persistent link: https://www.econbiz.de/10002643961
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Customer strategy for Negro retailers
Petrof, John V. - In: New dimensions in retailing : a decision oriented approach, (pp. 108-115). 1970
Persistent link: https://www.econbiz.de/10002643971
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Newspaper advertising and the Negro market
Petrof, John V. - In: Journal of retailing 46 (1970) 1, pp. 20-31
Persistent link: https://www.econbiz.de/10002643978
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Reaching the Negro market : a segregated versus a general newspaper
Petrof, John V. - In: The Black consumer : dimensions of behavior and strategy, (pp. 342-348). 1971
Persistent link: https://www.econbiz.de/10002643994
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The role of marketing in a developing society
Petrof, John V. - In: Optimum : the journal of public sector management 7 (1976) 4, pp. 27-36
Persistent link: https://www.econbiz.de/10002643999
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Reaching the Negro market : a segregated vs a general newspaper
Petrof, John V. - In: Journal of advertising research 8 (1968) 2, pp. 40-43
Persistent link: https://www.econbiz.de/10002759820
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Economic theory and sales force compensation
Darmon, René Y. - In: Theoretical developments in marketing, (pp. 85-90). 1980
Persistent link: https://www.econbiz.de/10003521982
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Salesmen's response to financial inventives : an empirical study
Darmon, René Y. - In: Journal of marketing research : JMR 11 (1974) 4, pp. 418-426
Persistent link: https://www.econbiz.de/10002048908