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This paper investigates the dynamic relation between callers' socialties and their wireless phone service consumption. We construct a largepair-level panel dataset with information on the number of each pair'scommon contacts, calling activities, prices, and each caller'scharacteristics over a...
Persistent link: https://www.econbiz.de/10009435159
, confidence and cooperation, to commit themselves to each other (i.e. reciprocity), and thereby to knit the social fabric. This …
Persistent link: https://www.econbiz.de/10011271694
Blogs differ from other media in that authors are usually not remunerated and inscribe themselves in communities of similarly minded individuals. Bloggers value reciprocal attention, interaction with other bloggers and information from reading other blogs; they value being read but also writing...
Persistent link: https://www.econbiz.de/10005835407
This paper assumes that in addition to the conventional (selfish) preferences over outcomes, players in a strategic environment have preferences over strategies. In the context of two-player games, it provides conditions under which a player's preferences over strategies can be represented as a...
Persistent link: https://www.econbiz.de/10009447270
Supply and demand largely determine the price of goods on human markets. It has been proposed that in animals, similar forces influence the payoff distribution between trading partners in Sexual selection, intraspecific cooperation and interspecific mutualism. Here we present the first...
Persistent link: https://www.econbiz.de/10009448002
many variations to traditional WOM. Building on reciprocity theory, this study will focus on Positive Word-of-Mouth (PWOM …
Persistent link: https://www.econbiz.de/10009467873
This study outlines the development and validation of a measure of reciprocity. The definition used to develop the … exchange breakdown. This includes resisting and not returning harm and making reparation for harm done. Reciprocity is … most strongly at the individual level. It is suggested that reciprocity leads to personal well-being; thus providing an …
Persistent link: https://www.econbiz.de/10009475182
One possible “kind” of marketing relationship occurs where a norm of reciprocity is upheld. The norm states that “we …. It is therefore a good starting point toward examining other types. However, “Reciprocity, taken by itself is … previous work that conceptualises the role of reciprocity in relationship marketing by examining these virtues. For the norm to …
Persistent link: https://www.econbiz.de/10009475183
We investigate experimentally whether the extent of conditional cooperation in public good games depends on the marginal per capita return (MPCR) to the public good and type of game. The MPCR is varied from 0.2 to 0.4 to 0.8. The ‘standard’ game, in which three players contribute before a...
Persistent link: https://www.econbiz.de/10010970523
to reciprocity plays the key role for approval and disapproval whereas payoff comparisons play the key role for monetary …
Persistent link: https://www.econbiz.de/10010988756