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relationship marketing
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16
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9
trust
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customer relationship management
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customer satisfaction
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loyalty
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customer retention
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МАРКЕТИНГ ВЗАИМООТНОШЕНИЙ
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Aleksander, Lotko
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Boier, Rodica
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Bove, Liliana L
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Catoiu, Iacob
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Delacroix, Eva
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Geoffard, Pierre-Yves
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Graf, Raoul
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Harvey, Michael
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Houston, Mark B.
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Jallat, Frédéric
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Silver, Lars
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Université Paris-Dauphine (Paris IX)
15
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
4
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
3
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
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Graduate School of Management, St. Petersburg State University
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HAL
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Apotheken-Management-Kongress <1, 1988, Mannheim>
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Centre for Competition Policy, University of East Anglia
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Department of Economics, School of Business Management
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Economics Section, Cardiff Business School
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Ferd. Schulze GmbH und Co. <Mannheim>
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1
Programa Interuniversitario de Doctorado en Nuevas Tendencias en Dirección de Empresas, Facultad de Cièncias Económicas y Empresariales
1
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
1
Uppsala University, Department of Business Studies
1
Verband Deutscher Maschinen- und Anlagenbau / Abteilung Betriebswirtschaft
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
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Economics Papers from University Paris Dauphine
14
Journal of Business Research
7
Apas Papers
4
Journal of Business Ethics
4
jbm - Journal of Business Market Management
4
Annals of Faculty of Economics
3
Brazilian Business Review
3
ERIM Report Series Research in Management
3
Holistic Marketing Management Journal
3
Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE)
3
Marketing Science
3
Ovidius University Annals, Economic Sciences Series
3
Research Paper / Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
3
Tržište/Market
3
Вестник Омского университета. Серия «Экономика»
3
Annales Universitatis Apulensis Series Oeconomica
2
Annals of Spiru Haret University, Economic Series
2
Construction Management and Economics
2
Holistic Marketing Management
2
International Business Review
2
International Journal of Academic Research in Business and Social Sciences
2
International Journal of Business Performance Management
2
International Journal of Management and Marketing Research
2
Management & Marketing
2
Management Science
2
Manager Journal
2
Organization and Management
2
Publikation der Swiss Banking School, Zürich
2
Revista Economica
2
Studies and Scientific Researches. Economics Edition
2
TERRA ECONOMICUS
2
Вестник Волгоградского государственного университета. Серия 3: Экономика. Экология
2
ИЗВЕСТИЯ САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА ЭКОНОМИКИ И ФИНАНСОВ
2
Общество: политика, экономика, право
2
46th Congress, July 20-23, 2008, Rio Branco, Acre, Brasil
1
51st Annual Conference, Halle, Germany, September 28-30, 2011
1
Anadolu University Journal of Social Sciences
1
Australian Journal of Management
1
Business Horizons
1
Cardiff Economics Working Papers
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Source
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RePEc
169
BASE
25
USB Cologne (EcoSocSci)
22
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1
Selling to major accounts : tools, techniques, and practical solutions for the sales manager
Bacon, Terry R.
-
1999
Persistent link: https://www.econbiz.de/10004139815
Saved in:
2
Aktive Senioren : Wachstumsmarkt für die Apotheke ; Dokumentation
1989
Persistent link: https://www.econbiz.de/10004113244
Saved in:
3
Schlüsselkunden-Management
Miller, Robert B.
;
Heiman, Stephen E.
-
1992
Persistent link: https://www.econbiz.de/10004117258
Saved in:
4
Key account management
Herrmann, Monika
-
1989
Persistent link: https://www.econbiz.de/10004066816
Saved in:
5
Key account selling
Hanan, Mack
-
1989
-
2. ed., 1. print.
Persistent link: https://www.econbiz.de/10004080189
Saved in:
6
Die Möglichkeiten einer Kundenverbundanalyse zur Steuerung der Bonitätsrisiken in einem Kreditportefeuille : dargestellt am Beispiel einer deutschen Universalbank
Dorka, Jörg
-
1990
Persistent link: https://www.econbiz.de/10004081133
Saved in:
7
Key-Account-Management für Investitionsgüter : ein leitfaden für den erfolgreichen Umgang mit Schlüsselkunden
Senn, Christoph
-
1997
Persistent link: https://www.econbiz.de/10004001385
Saved in:
8
Kundenorientierte Vertriebsorganisation im Maschinenbau : Wege zum prozessorientierten Vertrieb ; verkaufsunterstützende Organisationsformen
Friedrich, Wilhelm
(
contributor
);
Garbe, Bernd
(
contributor
)
-
1994
Persistent link: https://www.econbiz.de/10004299205
Saved in:
9
Key-account-Management : Bestandesaufnahme und Trends
Senn, Christoph
;
Belz, Christian
-
1994
Persistent link: https://www.econbiz.de/10004203018
Saved in:
10
Filialbanking im Umfeld der internationalen Organisationen in Genf
Spettel, Markus
-
1995
Persistent link: https://www.econbiz.de/10004241935
Saved in:
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