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Regulatory congruence effects...
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DER SAARBRUECKER AKTIVIERUNGS-TEST : (SAT) ; E. VERFAHREN ZUR OBJEKTIVEN BEURTEILUNG VON KONSUMGUETERANZEIGEN / VON WOLFGANG VON KEITZ
Keitz, Wolfgang von
-
1981
Persistent link: https://www.econbiz.de/10009607388
Saved in:
2
Werbung
, Verpackung, Design : Fakten und Materialien ; Aspekte des Kunstunterrichts und der visuellen Kommunikation
Binder, Harald
-
1977
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003999495
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3
Public Relations : Theorie und Systematik
Hundhausen, Carl
-
1969
Persistent link: https://www.econbiz.de/10004389202
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4
Ein Zwei-Stufen-Modell der Marktreaktion : ein Instrument zur Analyse und Planung des Marketing-Mix-Einsatzes im wettbewerblichen Umfeld
Weber, Adelheid
-
1993
Persistent link: https://www.econbiz.de/10000857819
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5
Werbewirkung
, Mediawirkung : Problemstudie zur Frage nach der Generalisierbarkeit von Ergebnissen der Werbewirkungsforschung
Beike, Peter
-
19XX
Persistent link: https://www.econbiz.de/10001894229
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6
Möglichkeiten unbewusst wirkender Industriegüter-
Werbung
Schuster, Helmut
-
1989
Persistent link: https://www.econbiz.de/10004071139
Saved in:
7
Die Gewinnung des öffentlichen Vertrauens : ein Lehrbuch der Markentechnik
Domizlaff, Hans
-
1992
Persistent link: https://www.econbiz.de/10004156905
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8
Gibt es bessere Lösungen als "fair trade"?
Steckelbach, Ludger
-
1998
Persistent link: https://www.econbiz.de/10004378761
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9
Abwechslungsbedürfnis und
Werbewirkung
: Theoretische Überlegungen und experimentelle Prüfung
Dechêne, Christian Frédéric
-
2006
Persistent link: https://www.econbiz.de/10004909836
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10
Externe Referenzpreise : Eine empirisch gestützte verhaltenswissenschaftliche Analyse
Eschweiler, Maurice
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2006
Persistent link: https://www.econbiz.de/10004920176
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