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failure and satisfaction with service recovery are used to design a new scale. Primary data is collected in two separate …
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In today’s competitive retailing landscape consumer satisfaction and loyalty have been key issues on the mind of many a … marketer. With the growth of e-retailing, buyers and sellers have evolved; the traditional goals of satisfaction and loyalty … relationship management, satisfaction and how they contribute to loyalty among 18-24 year-old e-shoppers.A survey instrument was …
Persistent link: https://www.econbiz.de/10009463667
The extent to which service quality is linked to satisfaction, value and behavioural outcomes continues to be debated … in the literature. This research investigated two models involving the linkages between service quality, satisfaction … path analysis indicate that service quality has an indirect relationship with behavioural outcome measures via satisfaction …
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To date, consumer behaviour research is still over-focused on the functional rather than the dysfunctional. Both empirical and anecdotal evidence suggest that service organisations are burdened with the concept of consumer sovereignty, while consumers freely flout the ‘rules’ of social...
Persistent link: https://www.econbiz.de/10009438183
-complaint satisfaction on the other. Predictions were derived from justice theory and existing research and practice concerning the … multinomial regression analysis demonstrated that the practice most strongly associated with post-complaint satisfaction related … (marginally) significant relationships between pre-established attributes of perceived justice and customer satisfaction, three …
Persistent link: https://www.econbiz.de/10011165733
The paper aims to investigate the different forms of retaliatory responses towards dissatisfactory service encounters experienced by Australian consumers. It further compares demographic and psychographic profiles of complainers versus non-complainers. 1200 mail surveys were sent out through a...
Persistent link: https://www.econbiz.de/10009434961
Customer power is an ever-increasing phenomenon, particularly in relation to service failure. Service failures not only elicit strong emotional reactions from disgruntled customers, but may ultimately lead to a severing of the service provider-customer relationship. A significant but overlooked...
Persistent link: https://www.econbiz.de/10009448314